Intercom Enrichment Integration

Setup Guide

Get your API key

Create a Webhook in Intercom

Go to Settings → Webhooks and add a new webhook URL pointing to your server.

Enrich on incoming messages

Use Intercom's automation to trigger Factr API calls when new messages arrive.

Add facts to message context

Store enriched facts in custom attributes and reference them in your message templates.

Code Example

JavaScript / Node.js

// Intercom webhook handler
app.post('/webhooks/intercom', (req, res) => {
  const { data } = req.body;
  const email = data.item.user.email;

  // Call Factr enrichment API
  fetch('https://factr.polsia.app/api/enrich', {
    method: 'POST',
    headers: { 'Content-Type': 'application/json' },
    body: JSON.stringify({ email, apiKey: process.env.FACTR_API_KEY })
  })
    .then(r => r.json())
    .then(enrichment => {
      // Update Intercom custom attributes
      console.log('Enriched fact:', enrichment.fact);
      // Use Intercom API to set custom_attributes
    });

  res.json({ success: true });
});

Key Benefits

Personalize every customer interaction
Auto-enrich contact profiles in real-time
Reference personal facts in templates
Track re-engagement conversion rates

Intercom + Factr